BYD Heads BEV Price War With Budget Entry-Level Model

Near-13% price cut for new e2 hatchback compared to outgoing model.

Paul Myles, European Editor

March 13, 2024

1 Min Read
BYD e2

Chinese automaker giant BYD is ramping up the battery-electric price war in the world’s second-biggest economy with the launch of a new, less-expensive version of its compact hatchback.

China-focused website CNEV Post reports the new version of BYD's e2 will be nearly 13% cheaper than the existing model. Its entry-level Glory Edition will sell in the domestic market from just RMB 89,800 ($12,500).

The vehicle is underpinned by BYD's e-Platform 3.0 and claims a range of 251 miles (404 km). It is powered by a single electric motor with a peak power of 70 kW (94 hp) and peak torque of 133 lb.-ft. (180 Nm).

So far, BYD has also updated the Dolphin, Han, Tang, Song Plus, Yuan Plus, Seal DM-i, Song Pro DM-i and Seagull and all have had their sticker prices cut.

About the Author(s)

Paul Myles

European Editor, Informa Group

Paul Myles is an award-winning journalist based in Europe covering all aspects of the automotive industry. He has a wealth of experience in the field working at specialist, national and international levels.

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