Adam Armbruster

Senior Partner,
Eckstein, Summers, Armbruster & Company
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Adam Armbruster is a senior partner in the business growth firm Eckstein, Summers, Armbruster & Company located in Red Bank, New Jersey and can be reached at 941-928-7192.


It’s Time for Dealers to Advertise Their Service Departments
Franchised dealers sell the vehicles. They shouldn’t stand by while non-dealers fix them.
Dealership Turnaround Pro Tells How It’s Done
Employees who like what they do and enjoy where they work always deliver a better experience for the customer and more profitability for the dealership, says Robert Pollock.
Marketers Aim for the Inner Driver in Us
In advertising, it’s about marketing to consumers' desired self rather than their real self.
Five Glaring Mistakes Car Dealers Should Avoid
Overwhelmed staff, bad phone handoffs and improper brand representation are among problems that hurt sales.
3 No-Cost Ways to Increase Profits
Here’s how car dealers can compensate for tight margins on new-car sales.
Three Odd Reasons for Car Dealers to Increase Market Share
“Why step on a garden rake and get smacked in the face when you can just pick it up?”
Ways to Immediately Increase Gross Profits
Some dealers have doubled their net income using these strategies.
Who’d Buy From 1-Star Car Dealers?
“Having negative social media is like having graffiti on your dealership,” says Arizona’s No.1 Chevy dealer.
Tout Car Dealership’s Trade-In Business
It’s advantageous to be the first place a customer visits with a potential trade-ins.
Cheers to Dealership Rock Stars
Salespeople who think of themselves as “the dealer” can sell lots of cars.
Cheers to Dealership Rock Stars
Salespeople who think of themselves as “the dealer” can sell lots of cars.
Don’t Just Offer Certified Pre-Owned Vehicles, Market Them
Pitch the value of CPO inventory, and watch sales take off.
Six Ways Dealers Make Their Inventory Stand Out
There’s no limit to the imagination of a car dealer.
Innovate to Build Net Income
Reach the maximum amount of potential buyers for the least amount of money.
Keep Your Call Center in the Loop
If the response to a customer is “I didn't even know it was on sale,” don't expect a lot of customer confidence.


Is Your Sales Manager Any Good?
October 4, 2014

Darin's points about having high quality sales leadership are key. The "mood" of the store mirrors the "mood" of the boss, always.
Good article Darin.

Squeezed Profits Require Greater Efficiencies
October 2, 2014

Tony makes a valid point, if dealers are to protect margin, they would be well served to A. Follow Tony's advice, B. Study the "gross" value chain from lead to sale. Figure...

Tier-Zero Advertising Gets Specific
June 13, 2014

By author: Consider real time marketing for real time response. Your customer wants it "now".