Adam Armbruster

Senior Partner,
Eckstein, Summers, Armbruster & Company
41 25 3

Adam Armbruster is a senior partner in the business growth firm Eckstein, Summers, Armbruster & Company located in Red Bank, New Jersey and can be reached at 941-928-7192.


Google Mobile Indexing and the Potential Fallout
Large regional dealers could suddenly get out-marketed by smaller dealerships in some geographic areas.
Certified Pre-Owned Vehicles ‘Don’t Sell Themselves’ 3
Rick Ricart of Ricart Automotive tells what it takes to become a top CPO seller.
How to Achieve Digital Success? Use Traditional Media
Traditional media has held strong throughout a marketing evolution, but it has gotten a bit of a bum rap.
Personalized Video Marketing Cuts Through Clutter
In today’s digital lifestyle, we are constantly consuming and are overloaded with information, says Clinch’s Oz Etzioni.
Dealer Develops Own Online Start-to-Finish Sales Platform
“We must prepare for what the future may hold, while never taking our eyes off current business,” says dealer Kevin Collins.
It’s Time for Dealers to Advertise Their Service Departments
Franchised dealers sell the vehicles. They shouldn’t stand by while non-dealers fix them.
Dealership Turnaround Pro Tells How It’s Done
Employees who like what they do and enjoy where they work always deliver a better experience for the customer and more profitability for the dealership, says Robert Pollock.
Marketers Aim for the Inner Driver in Us
In advertising, it’s about marketing to consumers' desired self rather than their real self.
Five Glaring Mistakes Car Dealers Should Avoid
Overwhelmed staff, bad phone handoffs and improper brand representation are among problems that hurt sales.
3 No-Cost Ways to Increase Profits
Here’s how car dealers can compensate for tight margins on new-car sales.
Three Odd Reasons for Car Dealers to Increase Market Share
“Why step on a garden rake and get smacked in the face when you can just pick it up?”
Ways to Immediately Increase Gross Profits
Some dealers have doubled their net income using these strategies.
Who’d Buy From 1-Star Car Dealers?
“Having negative social media is like having graffiti on your dealership,” says Arizona’s No.1 Chevy dealer.
Tout Car Dealership’s Trade-In Business
It’s advantageous to be the first place a customer visits with a potential trade-ins.
Cheers to Dealership Rock Stars
Salespeople who think of themselves as “the dealer” can sell lots of cars.


Is Your Sales Manager Any Good?
October 4, 2014

Darin's points about having high quality sales leadership are key. The "mood" of the store mirrors the "mood" of the boss, always.
Good article Darin.

Squeezed Profits Require Greater Efficiencies
October 2, 2014

Tony makes a valid point, if dealers are to protect margin, they would be well served to A. Follow Tony's advice, B. Study the "gross" value chain from lead to sale. Figure...

Tier-Zero Advertising Gets Specific
June 13, 2014

By author: Consider real time marketing for real time response. Your customer wants it "now".